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Tuesday, October 16, 2007

B2B Branding - The Harvard Business Way!

For all those Brand & Branding freaks, this is a must read.

http://hbswk.hbs.edu/item/5796.html

Happy Branding, oops, reading!

Susmita

Posted by Susmita Das Gupta at 11:10 AM

Labels: Brand Branding

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Susmita Das Gupta: More than 12 years of work experience, some great assignments, awesome work places, great mentors, chances to learn and apply, and moments of truth - that's what gets reflected here. I am here to share my thoughts and learn some from you. Keep pushing, please. susmita@thesmartideas.in

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